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Tag Archives: slogans
We cannot tell you how many times we have said this very same thing. (Actually we can. Zero times. But what the hey.) china english
Copywriting 101: Don’t come up with a slogan that can mean something other than the intended . . . We refer, of course, to the winning line in the below ad: You and your Johnson (although, frankly, we think the … Continue reading
In which Dairy Queen takes the “I scream, you scream, we all scream for ice cream” concept down the wrong path … stairway to kevin via advertising is good for you